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"When what used to control us becomes controlled by us, it is the beginning of a new part of our life. Each progress leaves behind a broken barrier that we have conquered; each conquered barrier is another step to our greater selves" .
- Arthur F. Carmazzi -
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Arthur is one of the world's Top 10 most influential Leadership Gurus according to Gurus International. He has more than 21 years experience specializing in psychological approaches to leadership and culture transformation. He is the best selling co-author of "The 6 Dimensions of Top Achievers", and author of "Identity Intelligence" and "Lessons from the Monkey King". Arthur is also the developer of the CBCI (Colored Brain Communication Inventory) and HDMA Emotional profiling tools used for "Psycho-Productivity" management.
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This workshop identifies the strategies and psychological applications of creating a corporate culture where employees truly care about the organization and literally live the values it represents. Individuals like Jack Welsh and Richard Branson have built extraordinarily renowned brand driven companies through cultivating the “Right” culture.
This highly interactive workshop uses the “Directive Communication™” discipline to penetrate the emotional sphere of employee behavior and establish an environment of fulfillment and congruence with the organizations brand values. Employees are taken through a series of exercises leading to self realizations that enhance congruency in customer service, sales, leadership, and communications. The workshop cultivates the emotional and decision-making base for directing attitudes to be in line with the organizations Vision and Brand values.
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Founder of the Directive Communication™ Methodology and
Asia's No. 1
Change Leadership
Speaker & Trainer
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A successful participant of this course will be able to: |
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Apply "leadership identities" that will inspire subordinates to raise their own standards in accordance with Organisational Values
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Manage employee’s ability to deal with problems and people in a Brand Congruent and innovative manner
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Apply DC psychology to affect an emotional attachment to the Organisations brand values |
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Use DC to Influence the personal emotions and actions that cultivate a Brand Centered environment and Brand culture
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Perpetuate the effects of the program applying DC strategies for support teams throughout the organisation
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Gain more personal fullfilment from work |
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Cultivate a Brand Congruent Psycho-Productivity Environment in YOUR Organization |
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Who Should Attend:
CEO's, Managing Directors, Senior managers, directors, department heads, corporate communication managers, marketing managers, brand managers, consultants, and sales managers
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Download the Brochure |
Contact Us for More Info |
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For more information, kindly contact :
Phone : +62 361 977536
Fax: +65 361 981654
E-mail:  - www.directivecommunication.com
Carmazzi Leadership |
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